SILPAKORN UNIVERSITY JOURNAL OF SOCIAL SCIENCES, HUMANITIES, AND ARTS, Vol 15, No 2 (2015)

Analysis of Aptitudes, Aspirations, Capacities, and Resources for a Community-based Agritourism Establishment

Rungnapha Khamung




Abstract


Agricultural landscape, rural vernacular landscape, and cultural heritage can be presented as an open air museum displaying culture on the land by local people. Conservation of rural vernacular landscape, cultural landscape, and agriculture tradition has become the theme of community-based agritourism (CBAT); however the rural farmers’ aptitudes, aspirations and the rural communities’ capacities and resources are a much-under researched topic. This study investigates the aptitudes, aspirations, expectations, capacities, and skills of rural farmers and the infrastructure needs of three rural villages in the Chiangkhan District of Thailand as a prelude to the establishment of a community-based agritourism. The survey data will explore the farmers’ understanding of agritourism, their capacities to contribute, and their infrastructure interests which would essentially underwrite the setup of a CBAT. There are good elements of natural resources, unique farm village heritage, selfsufficiency farming, traditional life, diversified farm products, wellintegrated farm practices, and farmers’ knowledge and skills. These essential components serve as good foundations of starting a CBAT. A further discussion of agritourism elements, which may be applied in the locality, is found to have a holistic and sustainable development of CBAT programs in these three rural villages.

Keywords: Agritourism, Tourism Planning, Community-based Tourism,
Sustainability

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